P.I.E.S

Physical
Intellectual
Emotional
Social

2 products
-laptop
-something that was passed down to you from your father/grandfather

laptop bag
P: It is easy to carry and light
I:Thinking of why I need it
E:NIL
S:NIL


Something that was .....(Grandfather clock)
P:It looks antique
I:NIL
E:My grandfather's grandfather clock
S:NIL




situations
-MRT station
-watching a movie


MRT station
P:Very big
I:NIL
E:NIL
S:NIL


Watching a movie
P:High quality imaging
I:We can learn things like eg. Deep sea and avatar both gives the message about saving the environment
E:NIL
S:NIL